PPT-EXPLORING THE INFLUENCE OF REGIONAL BRAND EQUITY IN AN EMER
Author : tatyana-admore | Published Date : 2018-01-15
Dr Bonnie Canziani UNC Greensboro AAWE PADOVA 2017 PURPOSE OF THE STUDY EXPLORE c onsumerperceived regional brand equity in the context of an emerging wine region
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EXPLORING THE INFLUENCE OF REGIONAL BRAND EQUITY IN AN EMER: Transcript
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