PDF-(BOOK)-Ethnography for Marketers: A Guide to Consumer Immersion

Author : shariedevos | Published Date : 2022-09-01

Ethnography with its focus on observed everyday behavior is quickly becoming the method of choice to identify unmet needs stimulate novel insights create strategies

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(BOOK)-Ethnography for Marketers: A Guide to Consumer Immersion: Transcript

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"(BOOK)-Ethnography for Marketers: A Guide to Consumer Immersion"The content belongs to its owner. You may download and print it for personal use, without modification, and keep all copyright notices. By downloading, you agree to these terms.