PPT-Drivers of in-group and out-of-group electronic word-of-mou
Author : myesha-ticknor | Published Date : 2016-04-08
eWOM Author Jose Luıs Abrantes and Claudia Seabra Cristiana Raquel Lages Chanaka Jayawardhena Resource European Journal of Marketing Presenter Allan Wu Agenda
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Drivers of in-group and out-of-group electronic word-of-mou: Transcript
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