PPT-Ethos, Pathos, and Logos

Appeals in Argument Persuasive writing The goal of argumentativepersuasive writing is to persuade your audience that your ideas are valid or more valid than someone elses The Greek philosopher . Logos. Ethos. Pathos. What is logos, ethos, and pathos?. Logos = Logic. Ethos = Ethics, Image. Pathos = Emotions (Passion). Logos, Ethos, Pathos. Using logos, ethos, and pathos will help you to master the art of . in . Advertising. Why . study persuasion? . Once . you know how the advertisers do it, you will be more aware of why certain products are persuasive!. Why study persuasion? . If you know why you are persuaded by something, you will be able to make a less-biased decision and form your own opinion. You can also use it to fight for a cause you believe in.. Logos. Ethos. Pathos. Who is Aristotle?. Aristotle . (. 384-322 BCE. ). . is . the most notable product of the educational program devised by Plato. Aristotle wrote on an amazing range of subjects, from logic, philosophy, and . “the art of . persuasion”. 1. The art of speaking or writing . effectively. 2 . Writing, speaking or communicating as a means of . persuasion. .. RHETORIC. : . What is it?. Where do we see rhetoric in society today?. A work in progress by Ralph Wahlstrom. The Rhetoric of Scamming: . Ethos, Logos, and Pathos in my Inbox-. an absurd but relevant anecdote. 2. “. What did you do . in . school today?”. To: CEO/Owner. Writing a persuasive letter. Agenda. Read. Look at types of persuasion . Watch an awesome video. Look at advertisements. Read sample letters. Review . business letter format. Create . a rubric for the persuasive letter. Ethos, Pathos, Logos. Ms. Hansen, English 9. Assignment:. Cornell notes. Write Cornell notes by copying the information on the next five slides. Your notes will help you with the assignments related to this lesson, as well as giving you credit in your AVID class. . Three different ways to prove your point. Logical Appeals. (. logos. )- convincing reasons and the logical evidence that supports those reasons. Facts . Statistics. Expert opinion. Example. Factual anecdote. The history of rhetoric and the concepts of. ethos, pathos and logos began in Greece.. Aristotle was a famous Greek philosopher. Literally translated from Greek, the word philosopher means one who loves wisdom.. Writing a persuasive letter. Agenda. Read. Look at types of persuasion . Watch an awesome video. Look at advertisements. Read sample letters. Review . business letter format. Create . a rubric for the persuasive letter. What appeal are advertisers using to get you to buy their product?. Snob Appeal, Bandwagon, Plain Folks, Repetition, Testimonial, Patriotism, Expert Opinion, Weasel Words. Objective:. You . have in front of you Ethos, Logos, and Pathos Cards, as well as cards with different persuasive techniques (bandwagon, snob appeal, . Agenda. Read. Look at types of persuasion . Watch an awesome video. Look at advertisements. Read sample letters. Review . business letter format. Create . a rubric for the persuasive letter. Types of Persuading .  . Modern Rhetoric. Modern Rhetoric can best be defined by Kenneth Burke, who said “rhetoric is the ability to move bodies to action.”. Have you recently been in a friendly (or heated) debate with someone?. Logos. Ethos. Pathos. Who is Aristotle?. Aristotle . (. 384-322 BCE. ). . is . the most notable product of the educational program devised by Plato. Aristotle wrote on an amazing range of subjects, from logic, philosophy, and .